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Session 02 of 05 The Blueprint Series Free · Live Online

Free Live Webinar

The Creator-Engineer Why the next generation of media operators will not split the creative half from the technical half.

The people who will run the next decade of independent media are the ones who can make the thing and build the thing that makes it. This session is about what that actually requires — and the order to learn it in.

Date [DATE TBD] Time [TIME TBD] ET Format Live Online Cost Free
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Session 01 bought back your hours. Session 02 is about who you have to become to spend them well.

Each session in The Blueprint Series stands on its own and sends you away with a working instrument, not a summary. Taken in order, they assemble into one thing: an operation you own outright and can run without being in the room.

What you'll learn

Both halves, or you spend your career asking permission.

Five things you'll leave with. No theory, no fluff.

1

Why splitting creative from technical stopped being a specialization and became a ceiling

2

The eight capabilities every modern operator needs — and the order that actually works

3

How to decide what to learn yourself and what to hire out, without guessing

4

How to read a system well enough to direct someone else building it for you

5

Why operators who can build end up doing better creative work, not less of it

Why this matters now

The tools that used to require a team now require one person who understands both halves of the job.

Every creative decision has become a technical decision — what you can shoot, publish, monetize and automate is decided by what you understand. Operators who cannot read their own stack spend their careers asking someone else for permission, and paying for the privilege.

What you take away

Every session ends with an instrument.

Not a slide deck and not a summary email — a working tool that returns a real number about your own operation.

Session 02

The Skills Map

Rate yourself across the eight capabilities that decide what you can build without help — and get back the two worth learning next, the ones worth hiring instead, and where your ceiling currently sits.

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Who this is for

Built for operators, not spectators.

Creators Media Operators Agencies Podcasters Local Broadcasters Anyone running an operation that repeats

About the host

Eric Gomez
Eric Gomez
Prez / imagiin360
CEO & Co-founder, Black Marker Media
  • Former touring artist turned digital media operator
  • Led Triad Digital Media's 2008 automation initiative
  • Drove enterprise campaigns for Walmart.com and CVS.com
  • Runs BlackMarker.TV — a 24/7 network on infrastructure he owns

The full program

Five sessions. One blueprint.

Attend any one on its own, or take them in order and build the whole operation.

Learn the other half.

Free, live, and you leave with the Skills Map whether or not you stay to the end.

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